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Silicon Valley Veteran Chris Yeh Appointed to the BrightTALK Board of Advisors

We are pleased to announce today that Chris Yeh, Vice President of Platform at Box, was recently appointed to the BrightTALK advisory board. Chris Yeh brings over 20 years of experience to [...]

My BrightTALK App Launch: Stay up to Date While on the Go

We know that professionals want to make use of every available moment in their day, just as marketers want round-the-clock content delivery and insight. BrightTALK just brought both worlds [...]

BrightTALK: A Feast of Knowledge

At high noon on Monday, November 19th, the BrightTALK San Francisco office stopped working and started the more important project of feasting. It was a Thanksgiving potluck, and even before the [...]

Get the Truth out of Your Video Analytics

When is a view a view? What's an impression? Is it OK to call an impression a view? What drop off rate is acceptable? It's estimated that 85% of social media campaigns can't determine their [...]