Why Is Content Syndication Imperative for B2B Marketers?

During a recent webinar, I received an excellent question which really deserves more attention: "Why is content syndication imperative for a B2B marketer?" The simple answer is that syndication [...]

How to Be a Legendary Content Creator

The demand for quality content in B2B marketing is the highest it has ever been. A recent survey conducted by MarketingProfs and CMI found that over 91% of B2B marketers use content marketing. [...]