Be the Content Bullseye – Optimize for Search
Some people already know about you and your content. Others will find out about you when they go looking for the information they need to do their job better.
We’ve just rebuilt our search engine to provide faster, more relevant results to users and to make it easier for them to find the best content on BrightTALK. This makes it even more important to keep your content timely and make sure you’re using all the right keywords in your titles, descriptions, and tags.
Users can now:
- See what’s most popular by sorting by views
- Browse results by how relevant they are to the search term
- Find a presentation they have time to watch with duration filters
- Focus results with keyword filters based on tags
After just a month, we’ve seen the number of users finding content through search nearly double! Give it a try by looking at the results for some of this month’s trending search terms: