BrightTALK Releases the 2015 Webinar Benchmarks Report

 In Demand Generation, Marketing Operations, Uncategorized, Webinars

This week, BrightTALK will release the 2015 BrightTALK Webinar Benchmarks Report, a data-intensive review of the trends in rich media content marketing, generated from the thousands of webinars on the BrightTALK platform within the past year.

Highlights and analysis will be discussed in a live webinar on January 29 at 9am PST, presented by Kaitlin Stich, Senior Marketing Manager at BrightTALK.

This presentation will include highlights from the report and offer a number of easy-to-implement strategies for driving demand with webinar programs, including:

– How to plan webinar promotions
– What to expect during a live webinar
– What features are driving the most engagement
– How to utilize webinar data to convert leads to opportunities

“Webinars offer a proven method of reaching and qualifying unlimited audiences in the buying cycle,” said Cameron Jahn, Director of Product Marketing at BrightTALK. “This rich set of data provides best practices for companies of all sizes looking to maximize the impact of their marketing programs and extend the reach of their messaging.”

The presentation is free to attend and available live and on demand. The report will be available for download at the session.

Register here for the live webinar.