Tag Archives: brand

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Professional Pursuits: Why People Participate in Online Communities

Creating a dynamic, robust community is a critical task for today’s marketers. Your community needs to cultivate a collaborative, inclusive approach that delivers real value, thought leadership, [...]

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Brand Building In The 21st Century

In the age of the customer, digitally empowered customers are no longer sitting back waiting for brands to talk to them. They are seizing new-found opportunities on digital platforms to voice [...]

What Facebook Timeline Means for B2B Brands

Have you seen any brand pages on Facebook with the new “timeline” layout? You’ve probably noticed this new design on a number of personal profiles pages on Facebook. The social giant has decided [...]