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As a small team, the marketers at Uberflip faced a common B2B marketing challenge: Despite their modest size, they were still expected to generate high ROI on each campaign they ran.
To see how [...]
Generating demand is hard work.
Webinars, for example, are ranked as the #1 most effective lead generation tactic by B2B technology content marketers, but to get the most out of them, you need [...]
Join Linda Cleary, Senior Manager of Demand Generation at DNN, to learn how webinars have become DNN’s highest-performing channel and produce the most new pipeline.
In this short video, hear Rufus Connell, Vice President at Frost & Sullivan, discuss highlights from the case study Frost & Sullivan conducted with BrightTALK client, ESET.
Do you wonder how to make webinars part of your marketing mix?
Attend this complimentary webinar and learn how Intel-GE Care Innovations chose webinars as a marketing tactic to attract and [...]