Tag Archives: customer advocacy

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Make Your Customers Your Partners

In today’s sharing economy, people like to offer their insights and expertise. Let them. By embracing your most loyal followers, you can gain authenticity and reach. Prospects and other [...]

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Turn Your Customers Into Your Brand’s Best Friends

Marketers are used to having control over their messaging, campaigns, and branding. And of course there is value in applying rigor to any marketing initiative; companies like to know that they [...]