Tag Archives: engagement data

How to Harness Your Webinar Engagement Data

One of the greatest benefits of webinars is the high level of engagement data that they capture. This data is useful in providing valuable insight into your audience’s interests and pain points [...]

Q1 BrightTALK Updates: Increase Content Engagement with “Watch Later” Lists

Between deadlines, projects, continuously shifting needs and random emergencies, professionals are stretched for bandwidth. These are just some of the reasons why just 36.8% of your webinar [...]

2015 in Review: Lead Deliveries Made Simple

Timing is essential when it comes to connecting with your best prospects. Most webinar technologies will only integrate with your CRM or marketing automation platform on a daily basis or it’ll [...]


4 Webinar Terms Decoded

Whether you’re a webinar guru or just starting out, there are a few key terms you need to know to help you get the most out of your online presentations. We’ve listed some of the most commonly [...]

Reach Prospects Faster with the New BrightTALK HubSpot Connector

Marketing and sales can further optimize performance and accelerate prospects through the sales cycle with the brand new BrightTALK HubSpot connector. The connector equips marketers with a [...]

Leveraging Webinar Engagement Data to Ace Sales Calls

Inside sales teams have to constantly be on their dialer - the herculean task of hitting and surpassing their never ending daily call quotas and closing deals. According to a recent study by [...]