Tag Archives: funnel

Posted

Nurturing Leads Down the Funnel with Video Content

Video is critical in nurturing and influencing leads throughout the buyer’s journey. In fact, a recent Demand Metric survey found that 74% of B2B marketers reported that video now converts [...]

In
Posted

Data Driven Marketing and Selling!

You probably hear a lot about how big data impacts marketing at the top of the funnel: this presentation will examine how marketing and sales can work together to capture the middle-and-bottom of [...]

In
Posted

The Demand Chain: 5 Keys to a Predictable & Scalable Demand Generation Funnel

The supply chain has repeatable, metrics driven processes that deliver/over-deliver products on time. Now, organizations can create a process and metrics-driven demand chain designed to [...]

In
Posted

Unpacking the Sales Funnel

This presentation will unpack the sales funnel by discussing some of the current sales challenges, understanding how leads get in the funnel, how they move to Marketing Qualified Leads and then [...]