Tag Archives: report

Research Roundup: What’s New in B2B Marketing?

For marketers, original research is the gift that keeps on giving. It provides us with punchy statistics to share on social media, supporting evidence to include in presentations, and firm [...]

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What Metrics Matter for Online Events

For marketers running online events, the question is not just how good is the technology at supporting your events, but how is the program as a whole performing. How do you figure out what’s [...]