Tag Archives: Val·i·da·tion

Hyper-Relevant Content for Hyper-Relevant Audiences

As modern consumers, we have grown to expect our content experiences to be personalized and immediate. Thanks to our smartphones, we are accustomed to having access to endless amounts of [...]

What B2B Marketers Can Learn from Changes in Buyer Behavior

The impact that digital media and content marketing is having on the buying cycle is NUTS. I started thinking about this in particular when reflecting on my experience shopping for a car and how [...]