Video Produced by BrightTALK Wins a MarCom Award
BrightTALK is very pleased to announce that one of the videos produced by our content services team won a gold statue from MarCom Awards! The winning animation piece, Buyer 2.0 – Today’s B2B Buyer, produced for Demandbase showcases how companies can reach buyers educating online to generate demand for their businesses.
Lead Editor Steven Madeja and Senior Producer Greg Johnson from the BrightTALK office in New York worked with the Demandbase team in July to convert a white paper into a video in order to bring more visibility to their thought leadership as part of their demand generation initiatives.
After an astounding response from the finished product, BrightTALK submitted this piece to the MarCom Awards, a creative competition for companies and individuals in the marketing and communication world, and won a gold statue for the Web Video/Marketing category.
We were delighted to be recognized by the MarCom committee and we look forward to winning many more awards in the future!