What’s Hot in B2B Marketing [Infographic]

 In B2B Engagement Marketing, Content Marketing, Demand Generation, Uncategorized

It seems like every day there’s a hot new topic, trend, or technology emerging in the B2B marketing space. But whether it’s account-based marketing, mobile marketing, or influencer marketing, the most current B2B marketing themes are always being discussed on BrightTALK.

We dug into our platform data to discover what’s trending right now in B2B marketing — take a look at the infographic below to see how you can leverage those insights to inform your editorial strategy.

Interested in finding out more about what today’s leading B2B marketers are doing? Download our new report: How North American Marketers Research Online.