Over the past decade, B2B marketers have increasingly leveraged video-based channels to drive engagement with buyers and customers. You’d be hard-pressed to find a marketing team today that doesn’t have a webinar, video, and/or virtual event strategy as a pillar in their go-to-market plan.
The real challenge lies in cultivating community at scale while also cutting through a fiercely competitive and cluttered digital environment. Download The Power of Episodic Content: How Webinar Series Create Connections and Community with Buyers, to learn why a webinar series could be a win-win for both your business and your audience. Learn how episodic content can add fuel to your go-to-market strategy and get step-by-step instructions to ignite any demand generation or ABM strategy for long-term results.