Identifying and Influencing Technology Buying Groups

Episode
in
May 18, 2021
TechTarget and LinkedIn join forces for a webinar sharing groundbreaking research into the B2B technology buying landscape.

TechTarget and LinkedIn join forces for a webinar sharing groundbreaking research into the B2B technology buying landscape. The findings reinforce the need for tech marketers to identify, influence and engage purchasing committees, some of which contain 10 or more stakeholders.